Learn More About Socially Responsible Investing This Week

| March 19, 2012 | 0 Comments

You care about the world around you. You recycle, you try to drive a little less, you shop with a conscience…but what about investing? Wouldn’t it be great if your investments were making a difference too? If you’re looking for a way to ensure that your money is invested ethically, Socially Responsible Investing (SRI) is for you.

Join Frist Credit Union & Insurance for a free, informative seminar on Socially Responsible Investing with premier Canadian fund company Meritas Mutual Funds, hosted by First Insurance.

Socially responsible investing (“SRI”) couples an investor’s societal, environmental and ethical values with their investment decisions. SRI is the process of making investment decisions in pursuit of social and environmental returns in addition to seeking financial returns producing a “triple bottom line”.

There are many approaches to SRI investing in Canada. They will be talking much about Community Development Investment. This  is a high impact micro-credit initiative that contributes to the growth and well-being of disadvantaged communities.  Sometimes referred to as impact investing or micro-credit, these funds are deployed in local community investment programs intended to provide economic growth and opportunity in areas that might not normally have access to investment capital.  The magnitude of impact that CDI can have is far greater than the actual dollars and cents.

Take Madam Akosua Amoakoa for example, she started a Fresh Fish Trading Business to help sustain her family. When Madam Akosua Amoakoa and her husband realized one income was not enough to support their three children they discussed how Akosua might start a business to improve their circumstances. After careful analysis, Akosua opened a fresh fish trading business. Her average weekly income from the trading business was $6.60 but she believed it could be much higher if she could expand the business. With microloans ranging from $77 to $168, Akosua has tripled her business and now averages $20 in weekly income.

Madam Amoakoa commented how beneficial the training provided through the micro-loan program has been for the growth of her business. From the training she received on simple pricing techniques, Akosua now knows how to cost and price her products appropriately so she can generate consistent profits. She has also adopted good customer care strategies taught in the program, which have assisted her in capturing a much broader market segment.

A robust approach to Socially Responsible Investing is an avenue to invest your financial future in a socially just and environmentally friendly manner.

This seminar will give you the details on how to begin down this investment path.

Enjoy the comforts of Crown Isle as they treat you to delicious refreshments and share some valuable information that will change the way you invest. To RSVP for this free evening, email [email protected], visit www.firstins.ca or call (250) 334-3443.

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Category: Finance & Investment, THINK GREEN

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The Our Big Earth staff drinks a whole lot of coffee and spends its days (a few nights too) coming up with fun and interesting ways to help you celebrate family, parenthood, community and more.

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